£300,000 EIS qualifyingUse of funds:
- Working capital
- Strengthen logistics and supply chain
- Develop digital marketing & offline channels
- Strengthen management team
The women’s outdoorwear business was founded by Joe and Kasia Bromley who had taken the business from the kitchen table to £1 million of turnover in three years and with very limited capital. ACAI is the first to market with Kasia’s innovative outdoor skinny trousers, uniquely combining function and comfort with a stylish, feminine design.
DSW Ventures led a £350,000 raise alongside Jen Atkinson, a prominent North West businesswoman and Angel Investor, who will provide non-executive marketing support and board advisory. We also sourced and introduced former Berghaus President, Richard Leedham, who joined the board as Chairman.
The investment round is enabling the team to invest in working capital to fund further growth, build marketing capability and invest in new product design.